Having 500 LinkedIn connections is not enough to make the phone ring. The Leveraging LinkedIn seminar teaches attendees how to transform that passive channel into a robust, proactive lead generator.
Choose from two seminar dates and locations. The first date is Wednesday, May 23, 8:30 a.m. – 10:00 a.m. at the Plymouth Chamber of Commerce, 134 Court Street, Plymouth, MA or Wednesday, May 30, 8:30 a.m. – 10:00 a.m. at the Middleboro Chamber of Commerce, 9 Clayton Road, Middleborough, MA 02346. Cost is $49 per person.
The session will be led by Steve Dubin of PR Works, a full service Public Relations and Advertising firm based in Plymouth Center, MA, who has been trained by Linked University.
The sessions will review your LinkedIn profile and specify how to maximize it to be found and convert visitors; how to create a daily presence on LinkedIn through “alerts” and compelling profile postings; how to join, participate and lead LinkedIn group discussions; how to use LinkedIn’s advance search to create a prospect profile and segmented target audience by Industry, Title, Geography, etc.; how to develop a drip campaign and ask for five requests per day; the essence of a messaging system – including five messages to develop a know, like, trust relationship with the recipient; when to allow prospects to “marinate” and wait for a response; when to ask for telephone or coffee meeting; and how to export LinkedIn contacts to a spreadsheet and utilize that Email data for a monthly E-Newsletter.