ROVA (http://rovahq.com), an on-demand delivery platform based in the Boston market, announced that Steven Hoffman of Lincoln has been named to the role of Chief Executive Officer.
In this role, he will work with company founder Thomas McGrath to help the firm’s growth and expansion.
Hoffman has served on the Board of Directors for ROVA since 2019.
Hoffman brings a wealth of business operations and consulting expertise to his role with ROVA, where he will lead the day-to-day activities of the company, and advise the firm on strategy for bringing its unique delivery platform to market. Hoffman is an experienced business leader who has served in a number of capacities at corporations in Massachusetts, most recently as the initial Chairman of the Massachusetts Cannabis Control Commission (CCC) from 2017 to April of this year. Prior to his tenure at the CCC, Hoffman served as the CEO of two venture capital backed technology companies, where he replaced the founders and led successful turnarounds.
Previously, Hoffman was a partner at Bain & Company, where he was Managing Director of the Boston office. In his capacity as Partner, he oversaw the Boston office with more than 600 employees. He was also a Senior Vice President at CSC Index (Computer Science Corporation), with significant work in business re-engineering and an Executive Vice President and Chief Strategy Officer at Sapient.
“We are honored to have someone with Steve’s credentials direct the future of ROVA,” said Tom McGrath, ROVA CEO/founder. “He is talented, well-respected, well-known and has been invaluable to us serving on our Board of Advisors. Steve led the creation of a multi-billion dollar industry, which is exactly where ROVA is headed. Steve understands our ROVA platform’s philosophy of bringing drivers together, treating them well and with respect.”
ROVA is a new, unique technology platform which provides 24/7 on demand, same day delivery of packages through independent contractors, through which drivers make 100 percent of the delivery fee.